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Graffiti artist painting logos of big name household brands across a Canadian city in bizarre pro bono promo product

  • Dorota Pankowska, known as Dori the Giant, created the artwork
  • 23-year-old uses food and toothpaste to create the different logos
  • Her project, called Pro Bono Promo, is created on the walls of Brampton

By
Emma Thomas


PUBLISHED:

16:14 GMT, 2 November 2013


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UPDATED:

16:20 GMT, 2 November 2013

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Well-known brand names for everyday products like toothpaste, peanut butter, ketchup and coffee have been sprayed all over the walls of a Canadian city by a street artist.

Photography graduate and artist, Dorota Pankowska, known as Dori the Giant, has tagged a series of brand logos using the product they represent.

Her project, called Pro Bono Promo, was taken to the streets of downtown Brampton, a Canadian city in Southern Ontario, where she painted product logos using the product they promote.

All of the logos are created at night.
Minty: This Colgate toothpaste logo was created using actual tubes of the toothpaste

Minty: This Colgate toothpaste logo was created using actual tubes of the toothpaste

Ketchup: The iconic Heinz brand is recreated in tomato sauce - not paint

Ketchup: The iconic Heinz brand is recreated in tomato sauce – not paint

Clean: The Gillette logo is made by slathering shaving foam over the template

Clean: The Gillette logo is made by slathering shaving foam over the template

Chocolate: Nutella was the brand that inspired Miss Pankowska to start her artwork

Chocolate: Nutella was the brand that inspired Miss Pankowska to start her artwork

Salad dressing spread is used to create this Miracle Whip stencil which Miss Pankowska does overnight

Salad dressing spread is used to create this Miracle Whip stencil which Miss Pankowska does overnight

'Dori the Giant': Dorota Pankowska (pictured) creates artwork out of brand names using the product it advertises

‘Dori the Giant’: Dorota Pankowska (pictured) creates artwork out of brand names using the product it advertises

The advantage of Dorota’s graffiti is that it washes off easily.

The
23-year-old created the Maxwell House logo by dry-rubbing its powdered
coffee on to a wall; Sharpie’s brand mark is replicated in magic marker;
Colgate is applied with a toothbrush on to red brick; and the Gillette
logo lathered in shaving foam on the side of a salmon-coloured school
building.

Miss Pankowska creates her designs by
enlarging a brand’s logo in Photoshop, prints it out in pieces, and from
there creates a stencil. All of the artwork is done overnight under the cover of darkness.

Miss Pankowska said: ‘This street art series was inspired by Nutella. I was thinking about doing a street art series in Brampton since there isn’t much of an art scene here, and since I’m a huge lover of Nutella my first thought was to express my love for chocolate by putting the Nutella logo around the city. I then thought it would be a good idea to make it out of Nutella. Eventually I went even further and turned it in to a big logo series.’

Miss Pankowska explained that some of the logos didn’t last very long and were removed quickly or deteriorated on their own.

Coffee: Powdered coffee was rubbed all over the wall to create the company's logo

Coffee: Powdered coffee was rubbed all over the wall to create the company’s logo

Usually on a hotdog: French's mustard logo painted in the yellow sauce

Usually on a hotdog: French’s mustard logo painted in the yellow sauce

Washable graffiti: The Skippy logo is painted in peanut butter

Washable graffiti: The Skippy logo is painted in peanut butter

Popular pen brand Sharpie was drawn using the branded pens

Popular pen brand Sharpie was drawn using the branded pens

Cheesy: This logo changed colour and went translucent after it was up for a while

Cheesy: This logo changed colour and went translucent after it was up for a while

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